News Details

3D Typography "Steady As She Goes"

Typography can be described as the art and technique of making language visible.  Words are powerful enough, but digitization has opened up typography to new generations of visual designers and lay users.

3D printing of typography brings a whole new level of creativity and imagination.  For graphic designer and typographer, Luca Ionescu, inspiration comes from the need to make things better or try something new.  That’s why he approached 3D Systems Asia-Pacific to push the boundaries of technology to 3D print his “Steady As She Goes” (see below image) piece.

To produce the art piece, our Prototyping Technician recommended 3D Systems SLS technology and DuraForm ® PA plastic material for the following reasons:
- Unlimited geometric complexity
- Durability (longevity of art piece)
- SLS requires no extra finish
- SLS finish was akin to coral and bone structures of design 

Our technician points out that re-work of CAD data by an expert is an essential part of any complex geometry piece to optimize the CAD for SLS build.  Dimensions: 339mm X 492mm

Luca runs Like Minded Studio where he has attracted the attention of Australia's most creative agencies and high-profile clients from Coke to MTV.  Luca predicts that typography pieces will be made from a variety of both physical and digital methods, including rapid prototyping. 

"The possibilities of using 3D printing break the conventions of typography wide open to a new realm of expression through sculptural typographic pieces.  I think as creative's in design, art and advertising start using different technology to communicate to the audience, type will become more dynamic and interactive,” Luca explained. 

 SLS Typographic model                                                                                     

                     Testimonial SLS model

                      

 

 

 

click here for more images of the art piece.

 

click here for more information about SLS technology

Related article:  "Kasheeda, The First 3D Print Typeface in the World"  by Freedom of Creation